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Alcohol Ads Sway Teens?

Forty-five hundred teenagers die each year in the United States from excessive alcohol consumption. There is a correlation between the amount of exposure to alcohol advertising and underage drinking.  Parents should assume their teens are exposed to alcohol ads, both print and television, and should make it a point to remind them about the dangers of drinking.  

Forty-five hundred teenagers die each year in the United States from excessive alcohol consumption. There is a correlation between the amount of exposure to alcohol advertising and underage drinking.  Parents should assume their teens are exposed to alcohol ads, both print and television, and should make it a point to remind them about the dangers of drinking. Created: 7/27/2007 by MMWR. Date Released: 8/31/2007. Series Name: A Minute of Health with CDC.

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A MINUTE OF HEALTH WITH CDC
Alcohol Ads Sway Teens?
Youth Exposure to Alcohol Advertising in Magazines –
United States, 2001-2005
August 31, 2007

This program is presented by the Centers for Disease Control and Prevention. CDC – safer,
healthier people.

Underage drinking contributes to the deaths of five thousand teenagers in the
United States each year. In fact, alcohol contributes to the leading causes of teen
deaths: homicide, suicide, and unintentional injuries. There is a correlation
between the amount of exposure to alcohol advertising and underage drinking. A
recent Georgetown University study that reviewed alcohol advertising, suggests
that parents should assume their teens are exposed to alcohol ads, both print
and television. Parents should make it a point to talk to their teenagers regularly
about the dangers of drinking.

Thank you for joining us on A Minute of Health with CDC.

To access the most accurate and relevant health information that affects you, your family and
your community, please visit www.cdc.gov.

  Page last modified Friday, August 31, 2007
Safer, Healthier People
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