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	<title>Health Marketing Matters (Transcript Only)</title>
	<description>This podcast series was created to increase the impact of CDC&#8217;s health marketing sciences and expand the strategic and innovative application of health marketing. The series is moderated by Dr. John Anderton, Associate Director of Communication Science, National Center for Public Health Informatics, U.S. Centers for Disease Control and Prevention, Atlanta, GA.   </description>
	<link>http://www.cdc.gov/healthmarketing/</link>
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		<title>Health Marketing Matters Logo</title>
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		<link>http://www.cdc.gov/</link>
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	<language>enus</language>
	<webMaster>podcasts@cdc.gov (podcasts)</webMaster>
	<itunes:image href="http://www2c.cdc.gov/podcasts/images/cdclogo.jpg" />
	<itunes:subtitle></itunes:subtitle>
	<itunes:explicit>No</itunes:explicit>
	<itunes:author>National Center for Health Marketing</itunes:author>
	<itunes:owner>
		<itunes:name>Centers</itunes:name>
		<itunes:email>podcasts@cdc.gov</itunes:email>
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		<title>Diffusing Health Marketing to State and Local Public Health Departments</title>
		<description>Dr. Charles Collins, Section Chief of the Science Application Team in the Capacity Building Branch of CDC's Division of HIV/AIDS Prevention introduces the Diffusion of Effective Behavior Interventions (DEBI) project. Dr. Collins elaborates on health marketing strategies for the DEBI and ways that community-based organizations and health departments can incorporate the interventions.</description>
		<link>http://www2c.cdc.gov/podcasts/download.asp?af=h&amp;f=7602</link>
		<pubDate>Fri, 27 Jun 2008 14:58:00 EST</pubDate>
		<enclosure url="http://www2c.cdc.gov/podcasts/downloader/download.pdf?af=t&amp;f=7602" length="29907" type="application/pdf"></enclosure>
		<itunes:duration>00:05:09</itunes:duration>
		<itunes:subtitle></itunes:subtitle>
		<itunes:author>National Center for Health Marketing (NCHM)</itunes:author>
		<itunes:explicit>No</itunes:explicit>
		<itunes:summary>Dr. Charles Collins, Section Chief of the Science Application Team in the Capacity Building Branch of CDC's Division of HIV/AIDS Prevention introduces the Diffusion of Effective Behavior Interventions (DEBI) project. Dr. Collins elaborates on health marketing strategies for the DEBI and ways that community-based organizations and health departments can incorporate the interventions.</itunes:summary>
	</item>
	<item>
		<title>Evaluation in Health Communication and Marketing Campaigns: The Seasonal Influenza Vaccination Campaign</title>
		<description>The CDC National Center for Immunization and Respiratory Disease (NCIRD)  Seasonal Influenza Vaccination Campaign is launched each year to encourage people to get vaccinated to reduce the number of new influenza cases. Alan Janssen, Health Communication Specialist at NCIRD, provides details on the important role that health communication and marketing play in this campaign.  </description>
		<link>http://www2c.cdc.gov/podcasts/download.asp?af=h&amp;f=9030</link>
		<pubDate>Wed, 14 May 2008 15:15:00 EST</pubDate>
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		<itunes:duration>00:07:58</itunes:duration>
		<itunes:subtitle></itunes:subtitle>
		<itunes:author>National Center for Health Marketing (NCHM)</itunes:author>
		<itunes:explicit>No</itunes:explicit>
		<itunes:summary>The CDC National Center for Immunization and Respiratory Disease (NCIRD)  Seasonal Influenza Vaccination Campaign is launched each year to encourage people to get vaccinated to reduce the number of new influenza cases. Alan Janssen, Health Communication Specialist at NCIRD, provides details on the important role that health communication and marketing play in this campaign.  </itunes:summary>
	</item>
	<item>
		<title>Marketing Health and Climate Change Messages to your Audiences</title>
		<description>This podcast informs public health partners about strategies to market health and climate change messages to multi-sector audiences. This podcast is a joint collaboration between the National Center for Environmental Health (NCEH) and the National Center for Health Marketing (NCHM) in support of National Public Health Week 2008.</description>
		<link>http://www2c.cdc.gov/podcasts/download.asp?af=h&amp;f=8762</link>
		<pubDate>Mon, 07 Apr 2008 09:00:00 EST</pubDate>
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		<itunes:duration>00:10:14</itunes:duration>
		<itunes:subtitle></itunes:subtitle>
		<itunes:author>National Center for Health Marketing (NCHM)</itunes:author>
		<itunes:explicit>No</itunes:explicit>
		<itunes:summary>This podcast informs public health partners about strategies to market health and climate change messages to multi-sector audiences. This podcast is a joint collaboration between the National Center for Environmental Health (NCEH) and the National Center for Health Marketing (NCHM) in support of National Public Health Week 2008.</itunes:summary>
	</item>
	<item>
		<title>Expanding CDC's Global Impact: Collaborative Partnerships in Health Communication and Marketing</title>
		<description>Melinda Frost of the Global Communication and Marketing Team in CDC&#8217;s National Center for Health Marketing oversees NCHM&#8217;s international communications and marketing program.  Melinda elaborates on the functions of the global health marketing team and discusses some global health communication strategies used by the team.</description>
		<link>http://www2c.cdc.gov/podcasts/download.asp?af=h&amp;f=7620</link>
		<pubDate>Tue, 19 Feb 2008 10:20:00 EST</pubDate>
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		<itunes:duration>00:09:11</itunes:duration>
		<itunes:subtitle></itunes:subtitle>
		<itunes:author>National Center for Health Marketing (NCHM)</itunes:author>
		<itunes:explicit>No</itunes:explicit>
		<itunes:summary>Melinda Frost of the Global Communication and Marketing Team in CDC&#8217;s National Center for Health Marketing oversees NCHM&#8217;s international communications and marketing program.  Melinda elaborates on the functions of the global health marketing team and discusses some global health communication strategies used by the team.</itunes:summary>
	</item>
	<item>
		<title>What is Health Marketing and Health Communication?</title>
		<description>Dr. Jay Bernhardt, Director of CDC&#8217;s National Center for Health Marketing, talks about the health marketing functions and activities at CDC and provides several examples of health marketing in action.</description>
		<link>http://www2c.cdc.gov/podcasts/download.asp?af=h&amp;f=7601</link>
		<pubDate>Thu, 17 Jan 2008 11:30:00 EST</pubDate>
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		<itunes:duration>00:07:37</itunes:duration>
		<itunes:subtitle></itunes:subtitle>
		<itunes:author>National Center for Health Marketing (NCHM)</itunes:author>
		<itunes:explicit>No</itunes:explicit>
		<itunes:summary>Dr. Jay Bernhardt, Director of CDC&#8217;s National Center for Health Marketing, talks about the health marketing functions and activities at CDC and provides several examples of health marketing in action.</itunes:summary>
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